Sony has officially launched Soneium, an innovative blockchain platform built on Ethereum's Layer-2 technology, marking the entertainment giant's bold entry into Web3. The platform, developed by Sony Block Solutions Labs (Sony BSL), aims to bridge the gap between traditional internet users and blockchain technology through an intuitive, user-friendly approach.
Soneium leverages the OP Stack and Superchain technology from Optimism Foundation, offering enhanced security through Ethereum while enabling seamless interaction between different blockchain networks. The platform recorded impressive metrics during its testnet phase, with over 15 million active wallets and nearly 50 million processed transactions.
Jun Watanabe, Sony BSL chairman, emphasized the platform's mission: "Sonieum is built on the belief that technology should transcend boundaries and empower everyone to innovate and collaborate."
The platform introduces several key features designed to attract creators and developers:
- A developer-friendly environment supporting various decentralized applications
- The Soneium Spark program providing funding support
- Strategic partnerships with industry leaders like Chainlink and Alchemy
- Comprehensive Web3 infrastructure
- Simplified blockchain interaction systems
Sony Entertainment and Sony Music will pioneer the platform's adoption, becoming the first Sony subsidiaries to build applications on Soneium. This strategic move aligns with Sony's broader digital innovation strategy and comes as the company's share price reached record highs in late 2024.
Sota Watanabe, director of Sony BSL, highlighted the platform's practical applications: "From protecting intellectual property to fostering global fan engagement, we're making it easier for anyone to innovate and connect in meaningful ways."
The launch of Soneium represents a major milestone in mainstream blockchain adoption, offering tools like NFT-based Fan Marketing Platform through SNFT Inc. and establishing a new standard for Web3 infrastructure. With its focus on accessibility and user experience, Soneium aims to reshape how people interact with blockchain technology while maintaining the security and decentralization principles that define Web3.